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Follow This Path How the World's Greatest Organizations Drive Growth

ISBN-10: 0446530506

ISBN-13: 9780446530507

Edition: 2002

Authors: Curt Coffman, Gabriel Gonzalez-Molina

List price: $26.95
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Book details

List price: $26.95
Copyright year: 2002
Publisher: Grand Central Publishing
Publication date: 10/8/2002
Binding: Hardcover
Pages: 304
Size: 6.25" wide x 9.50" long x 1.25" tall
Weight: 1.100
Language: English

Foreword
Introduction: The Path to Take
Welcome to the Emotional Economy
Discover the Talents of Each Employee
The Route That Never Goes Astray
Steering toward Engagement
Directions for Enhancing and Managing Employee Engagement
Emotional Economics, Part 1
The Open Highway
The Four Emotional States That Drive Customer Engagement
Directions for Enhancing and Managing Customer Engagement
Emotional Economics, Part 2
Managing the Emotional Economy
Epilogue: A New Vision for a New Century
Endnotes
Managerial Talent, Employee Engagement, and Business Unit Performance
Employee Engagement, Satisfaction, and Business Unit--Level Outcomes: A Meta-Analysis
Acknowledgments