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Contemporary Business Communications

ISBN-10: 0618472525

ISBN-13: 9780618472529

Edition: 6th 2006

Authors: Scot Ober

List price: $382.95
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Book details

List price: $382.95
Edition: 6th
Copyright year: 2006
Publisher: CENGAGE Learning
Publication date: 1/26/2005
Binding: Hardcover
Pages: 672
Size: 8.00" wide x 10.00" long x 1.00" tall
Weight: 3.036

Note: Each chapter includes a Summary
Exercises, and Lab Test
Core Concepts
Understanding Business Communication The 3Ps (Problem, Process, Product): Writing an Ethical Statement Continuing
Urban Systems Sees the Light Appendix to Chapter 1: Urban Systems Inc.
Work-Team Communication The 3Ps (Problem, Process, Product): A Plan for a Business Meeting Continuing
Don't Let the Smoke Get in Your Eyes
Communication Technology The 3Ps (Problem, Process, Product): Evaluating the Quality of Internet Data Continuing
Internet Scavenger Hunt
Developing Your Business Writing Skills
Writing with Style: Individual Elements The 3Ps (Problem, Process, Product): Writing a Concise Message Continuing
Stetsky Corrects the Boss
Writing with Style: Overall Tone and Readability The 3Ps (Problem, Process, Product): Writing an Unbiased Message Continuing
Drew Drafts a Drab Memo
The Process of Writing The 3Ps (Problem, Process, Product): A Simple Memo Continuing
Two Heads Are Better Than One
Basic Correspondence
Routine Messages The 3Ps (Problem, Process, Product): A Routine Adjustment Letter Continuing
The Case of the Missing Briefcase
Persuasive Messages The 3Ps (Problem, Process, Product): A Sales Letter Continuing
Flying High at Urban Systems
Bad-News Messages The 3Ps (Problem, Process, Product): A Bad-News Message Continuing
No Such Thing as a Free Flight
Report Writing
Planning the Report The 3Ps (Problem, Process, Product): A Project Proposal Continuing
The Copy Cat
Collecting and Analyzing Data The 3Ps (Problem, Process, Product): A Questionnaire Continuing
The Keyboard Strikes Back
Writing the Report The 3Ps (Problem, Process, Product): A Section of a Report Continuing
Reporting--A Pain in the Wrist V. Oral and Employment Communication
Planning the Business Presentation The 3Ps (Problem, Process, Product): A Business Presentation Continuing
The Typists Who Lost Their Touch
Illustrating and Delivering the Business Presentation The 3Ps (Problem, Process, Product): A Business Presentation (continued) Continuing
Picture the Pain
Employment Communication The 3Ps (Problem, Process, Product): An Application Letter Continuing
"Help Wanted" Reference Manual
Language Arts Basics
Formatting Business Documents
Glossary