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e-Learning 2.0 Proven Practices and Emerging Technologies to Achieve Real Results

ISBN-10: 0814410731

ISBN-13: 9780814410738

Edition: 2009

Authors: Anita Rosen

List price: $29.95
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Book details

List price: $29.95
Copyright year: 2009
Publisher: AMACOM
Publication date: 1/7/2009
Binding: Hardcover
Pages: 256
Size: 6.00" wide x 9.25" long x 1.00" tall
Weight: 1.122

Anita Rosen (Mountain View, CA) is an experienced consultant who helps companies implement Internet/intranet management and marketing strategies. Her clients include Netscape, Novel, Oracle, 3DO, and Digital. She is the author of Looking Into Intranets & the Internet.

The Business Calculations and Business Objectives of e-Learning
The Goal of Training
A Simple Example of Return-on-Investment (ROI) Calculations
How to Measure and Evaluate Training
Return on Investment
Setting the Goals to Reap the Rewards
Identifying Your Audience
Identify Learning Demographics
Identify the Learner Experience
Biggest Mistakes in Top-Down “Command” (CS) and Bottom-Up Implementations
Top-Down Mistakes
Case Study: Texas Department of Transportation
Bottom-Up Mistakes
Communications Within an Organization
Getting Buy-In from Trainers, Employees, and Subject Matter Experts
Case Study: National Semiconductor Corporation
Where e-Learning Fits In
Case Study: Hospital Liaison Committee of Jehovah’s Witnesses in Leicester, United Kingdom
Checklist
e-Learning Strategies 27 2.1 Five Stages of Adopting New Technologies
Denial
Outsourcing
PowerPoint
Execution
Integration
Five Developmental Stages of Web Sites
Denial
Outsourcing
PowerPoint
Execution
Integration
Five Developmental Stages of Web Courses
Denial
Outsourcing
PowerPoint
Execution
Integration
Fundamentals of Creating on the Web
A Simple and Clean User Interface: Less Is More
Access to Any Information Within Three Clicks
Support of Global and Local Navigation
No Bermuda Triangles
A Sticky or Ping-Pong Web Site
Rapid and Viewable Downloads
The Ability to Work on Any Screen and Browser
A “Look and Feel”: “Branding” in Web Page Layout and Design
The Characteristics of Good e-Learning
Simple and Clean User Interface
Access to Any Information Within Three Clicks
Support of Global and Local Navigation
No Bermuda Triangles
Sticky or a Ping-Pong Web Site