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Acknowledgments | |
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Introduction | |
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The Unique and Complicated World of Professional Services | |
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Why Professional Service Firms are Different | |
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Why Change in a Professional Service Firm Is Hard | |
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Finding the Success Formula | |
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Broad-Based, Consistent Success Is an Elusive Goal | |
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Why Consistency Is So Hard to Achieve | |
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The Structure Necessary for Enduring Success | |
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The Foundations of Success | |
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Creating an Effective Strategy | |
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How Firms Compete: The Four Fundamental Client Value Propositions | |
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Where the Firm Plays Best: Its Performance Envelope | |
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Critical Mass and the Client Service Model | |
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Market Segmentation and Selection | |
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Strategy Is Essential, but Not Enough by Itself | |
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The Revenue Cycle | |
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Why the Revenue Generation Process Breaks Down at the Firm Level | |
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The Benefits of Treating Revenue Generation as a Cycle | |
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Using the Revenue Pipeline to Generate Insight and Balance Activity Levels | |
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Assessing Backlog to Understand the Firm's Safety Net | |
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Eliminating Leaks in the Billing and Collection Process | |
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Bringing It Together: Making the Cycle a Cycle | |
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Resource Deployment | |
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Basic Economics of Leverage | |
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Time as a Resource | |
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Time Measurement: Visibility and Accountability | |
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Multiplying Effort: The Role of Mindshare | |
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When Money Is Time: Effective Uses of Cash | |
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Creating Balance: Leadership Awareness and Courage | |
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Profitability | |
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Sustained Profitability: Walking a Tightrope | |
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Dynamics and Drivers of Profitability in Normal Times | |
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Balancing Growth and Profitability | |
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Managing Through a Downturn | |
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Sustained Profit and Managing Expectations | |
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Execution Quality | |
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The Consequences of Quality | |
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How Firms Encourage Quality | |
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Measuring and Interpreting Client Satisfaction | |
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Normalizing a Continual Focus on Improving Quality | |
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Differentiating Capabilities That Separate Good Firms From Great Ones | |
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The Growth Engine | |
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Thinking Differently About Sustained Growth | |
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Systematically Boosting Revenues per Principal | |
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Breaking the Natural Limits on Principal Productivity | |
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Making the New Principal Formation Process Accretive | |
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Avoiding the Pitfalls of Direct-Admit Principal Hiring | |
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Knowing the Difference between Good M&A and Bad | |
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Growth Engine vs. Simply Growing | |
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Brand Synergy | |
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Using Brand Synergy to Rise above Sameness | |
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How a Firm's Activities Create Brand Synergy | |
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Managing/Enhancing Brand Synergy | |
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Brand Synergy as Differentiator | |
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The Performance Envelope | |
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The Continually Collapsing Performance Envelope | |
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The Pull Toward Stagnation and What to Do about It | |
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Culture, People, and the Performance Envelope | |
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Talent Flow | |
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The Career Model and Talent Flow: Pipes and Hydraulic Pressure | |
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Challenges in Bringing the Career Model to Life | |
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Designing the Career Model to Create Flow | |
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Success Formula: How to Maximize Talent Flow | |
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The Profound, Long-Term Benefits of Getting Talent Flow Right | |
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Practices That Create a High-Performing Culture | |
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Meritocracy | |
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Meritocracy vs. Pragmatism: Two Contrary Forces | |
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Moving from Merit to Best and Highest Use | |
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Career Model: The Backbone of Meritocracy | |
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Balancing Outcomes: Pragmatism vs. Merit | |
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Precedent and the Corrosive Effect of Values Violators | |
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Cultivating Impact Players and Deployment for Impact-Without Creating a Star System | |
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Meritocracy and Seniority: Stewardship, Legacy, and Security | |
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Why Meritocracy Is Uniquely Important | |
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Successorship | |
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Institutionalizing Client Relationships | |
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Servant-Leaders and Successorship at the Top | |
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Bringing Coaching and Development to Life | |
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Successorship as an Institution: Balancing the Present and the Future | |
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From Successorship to Stewardship: Refocusing Attention from Individual to Firm | |
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Client Values | |
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The Continual Pull Away from the Clients | |
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The Double Life that Great Firms Lead | |
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Motives Matter: Client Values in Their Pure Form | |
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Principals, the Market, and the Firm | |
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Client Values and the Internal Political Dynamic | |
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Balancing Client Service and a Focus on Firm Growth | |
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Alignment | |
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The Dynamics of Alignment | |
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Alignment as a Leadership Approach | |
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The Challenges of Leadership | |
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Cultivating Trust | |
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When Alignment Becomes Culture | |
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Afterword: Discovering the Better Version of Your Firm | |
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Index | |
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About the Author | |